Email marketing is still one of the most effective marketing strategies. After the social media boom, for a while, there were discussions about the efficiency of email marketing. However, it’s still useful for all stages of marketing like acquisition, retention and closing deals.
How Email Marketing Agencies Work With Brands?
First of all, you should have a plan for why you want to reach an email marketing agency. Email marketing is not only about sending eye-catching newsletters.
It’s not hard to explain why you should definitely use email marketing. With this timeless marketing strategy, you can reach your prospects and customers’ inbox directly in the most personalized way.
If you set up a strong funnel, then everything will be automated without spending extra cash on advertisements. The funnel will help you with acquiring new customers, providing them a purpose to coming back to use your product. Finally, you can sell them to your product. It doesn’t matter; you sell digital or physical products, or you’re in a B2C or B2B industry.
So the questions are how to create engaging emails that have high open and click rates? How can you segment your customers successfully? What are the critical moments for sending triggered emails, and how can you write personalized, compelling newsletters for increasing your brand awareness?
Or you are just at the beginning stage and you need leading magnets for building your email list.
Top 7 Email Marketing Companies in the USA
The questions are obvious. However, you manage some parts of the process perfectly, increasing your clicks 1% to 2% could mean doubling your sales from email marketing.
Only dedicated and the best email marketing agencies can assist you with what you want to achieve. And as you already know, hundreds of digital agencies are around you in the United States. I’ve compiled a list of 7 best digital agencies for email marketing.
RNO1 offers a wide range of services to their customers, so email marketing is not their sole focus. Because of their expertise in web design, it will be easier to create visually appealing newsletters with the award-winning agency. They’re design-focused across every touchpoint or interaction. So, everything they do and dream up has a major design impact.
They position email marketing under the performance marketing category, and it demonstrates their data-driven approach for it. I think this is the necessary mindset from an email marketing agency.
The strength of Flightpath lies in an ever-evolving set of core competencies nimbly combined and refined into a custom solution for our clients and their brands.
When it comes to creative digital marketing, Flightpath serves brands in many fields includes email marketing. They create content and develop digital marketing experiences with elasticity—expanding and contorting to suit the shape and dimension of business goals and consumer expectations.
Crafted is an independent Digital Marketing Agency in the heart of NYC. They are committed to offer 360˚ digital marketing services focussed on getting results that drive you to attain a reputed market position and achieve many more milestones.
One of their focus in digital marketing is lead generation. As you are already aware, email marketing is also can be used as a lead generation strategy. Their team can configure and optimize a successful lead generation strategy for you.
As an experienced email marketing agency, Advantix Digital provides effective email campaign strategies to help you reach and connect with your target customers.
Their team creates individual email designs and content that targets your end-user — while also implementing advanced email automation tactics for lead nurturing, lead generation, and ultimately sales.
After they segmented your each target group, the agency determines the best way to approach each segment (i.e., an “abandoned cart” campaign, e-newsletter, etc.) and begin creating and deploying email marketing materials.
The MaxAudience team has designed and managed campaigns for some of the largest brands in the world, for the last ten years. They know how to ask the right questions, and they have the answers to the issues. The agency explains their email marketing approach with these critical questions:
How is your database building strategy working right now? What about creative email design that will incorporate eye-catching elements for subscribers? Are testing and measurement even on your radar?
Their data-centric approach means high engagement from the very first email as well as a team to help you plan your future campaigns.
Redonk Digital creates unforgettable experiences that build brands, deepen relationships and grow businesses. As a customer experience agency, they work on customer acquisition, retention, satisfaction and improving customer lifetime value.
Great marketing newsletters should aim for one of the elements above. Therefore their long-term experience with all of it gives a great advantage to their new customers for a specific field like email marketing.
Mad Fish Digital believes in companies looking to make a difference. The agency will help you to write irresistible subject lines, compelling body copy, and drive engagement. They’re proud to consistently deliver open rates and click rates above the industry average for their clients.
Located in Portland, Oregon, Mad Fish Digital has been in the business since 2005. With over ten years of success, they’ve amassed a strong record of delivering on our promises and commitments to our clients.
You don’t have to work with an email marketing company to achieve great success. However, an experienced agency could make a real difference. Moreover, their approach can inspire you for other digital marketing fields as well.