If you have a startup, that means you’re busy doing so many tasks. You need to take care of 10 different things at the same time. Growing a startup has never been easy, it’s stressful. Professional help of a digital marketing agency can free you from a heavy burden. If you decide to get some help, you should find the most relevant agency specialized in your core business.
The key to growing your startup is a powerful digital presence. Because your customers are likely to google your business and compare it with your competitors. If you’re not on the internet or you have a weaker website, they tend to prefer your competitor. Creating contents on social media and managing your website take plenty of time and expertise.
Unless you don’t have enough time to do all of it, you can’t get much value out of it. For a powerful and efficient online presence, you might think to partner with a digital marketing agency. It can be hard to find a digital marketing agency that aligns with the budget of a startup company. The digital agency services you’re looking for should be at an affordable cost.
So, what you should be careful about choosing the right digital marketing agencies for startups and small businesses?
There are a few criteria to make it easier to decide which one is the most suitable for you. You can easily overcome this quite overwhelming process by paying attention to these criteria.
First of all, you need to find an agency that has experience working with startups. If they are only serving larger brands, you should keep on searching. The budget you spare, your needs, your strategy and the services they provide are determent here.
The digital marketing agency you’ll work together should share the same standards as you. For instance, if you want a company that’ll help you in every step of your marketing campaign, you should also get an analytics service to see how these strategies are working for you.
If you want to meet the marketers in person instead of sending emails or calling them, you need to choose an agency from a close location. Physically meeting is significant for the overall feel.
What capabilities and qualities the best digital marketing agencies for startups have in common?
The decision-making process can be overwhelming, but if you pay attention to some qualities that are common in successful startup digital marketing agencies, the process can be easier for you. Here are some qualities and capabilities of startup digital marketing agencies:
They have good reviews from previous clients
When you do some research on the agency’s success, you can see the reviews or testimonials from previous clients. You can conduct this search from googling the agency name + reviews. You can reach so many third-party sites full of good or bad comments about the agency that you want to join forces.
Testimonials on the agency’s website are another indicator of their success. These testimonials include positive experiences of satisfied customers with the agency. If there are hundreds of it, be sure that they have a track record of success.
Transparency is their main principle
Your future digital marketing agency partner should be transparent about both the prices and the results they promise you to grow. You shouldn’t believe miracle results in a short period of time. For instance, if you want to increase your website traffic 100% in a week, even if your partner agency admits it, this result is unlikely to happen.
You should also avoid extra costs and additional prices. The agency’s online price list shouldn’t be misleading. The best agencies are open to publishing their price lists online, and that is what transparency requires.
They have good communication skills
The best digital marketing agencies for startups are skilled at communication and communication is the key to any business relations. When you get in touch, they should answer all your questions clearly. If you submit a quote form and wait for their return, they need to communicate with you as soon as possible.
They should also keep you in the loop about your campaign details and give you updates frequently. If an agency leaves you hanging, you should be looking for another.
Before signing a contract, talk them on the phone, if you have a chance to meet them in person and read the terms of service to avoid higher costs.
Best Digital Agencies For Startups
We’ve compiled a list of the top 12 digital marketing agencies for startups and small businesses. These agencies offer marketing services at a cost that startups can afford:
- Blue Fountain Media
- Digital Uncut
- Momentum Design Lab
The agency finds their clients and discovers what they need, want and love. They use data to drive a deep continuing conversation and ensure that each thing for their clients’ audience is better than the last. They focus on scratching the surface. For Blue Fountain Media merges imagination and technology with digital acceleration and growth in a captivating way. They invite you to join on a journey from now to next.
RNO1 is a brand & digital experience agency, partnering with growth-focused companies across platforms & places. They also have a great portfolio, including works of both startups and large companies.
Moreover, RNO1 has a unique design & digital subscription model named REVOLVE, which fuels brand growth across all user and customer touchpoints.
Mayple matches businesses with digital marketing professionals who meet their unique needs and ensures they are performing optimally, at all times. So this can be a unique approach for smaill businesses to get the specialized service according to their needs.
You will be assigned a personal Maypler to escort you throughout the process who’ll make sure the strategy is simple to understand and includes everything your project needs.
Crafted is a digital creative studio located in New York. As a full-service 360˚ Agency, they provide services such as branding, design, development and marketing needs.
The agency was founded by entrepreneurs with an idea to disrupt the design industry. Therefore, they claim that they love the entrepreneurial spirit of the unknown, the new and the what can be.
WEBITMD is a full-funnel growth marketing and sales agency with offices in Los Angeles, New York City, and Dallas. To help startups, they built a set of strategies and tools named Growth Stack. This fully customized marketing and sales strategy has helped more than 50 companies, including startups and Fortune 1000 enterprises, to succeed and grow.
With offices in London and Manchester, Tangent supports the clients with content marketing, UI/UX design, web development and web design.
They put their customers at the heart of what they do and the decision they make. They are a good point of contact for a startup full of excitement and ideas. You can ask them to implement your ideas for your startup. Or even if you do not know what to do, don’t worry! They are the experts of this. Just trust them and let them do the rest of it for you!
London-based Crowdform is an award-winning digital agency. They build websites, apps and marketing campaigns to help their clients succeed on the web. Crowdform also launches startups through their venture studio. They enable non-technical entrepreneurs with specialist domain knowledge to build successful companies.
Mobiteam partners with existing web agencies, startups, and software companies to deliver custom software development on an extended range of technologies.
The Berlin-based digital agency provides IT & startup consulting services, including market & competitor research, opportunity discovery and so on. The team created 2 successful global startups and made exits to US & UK Companies in 2016 and 2017.
Digital Uncut is a London and San Francisco based agency that works with the slogan of “The Startup Agency for Startups.”
As a team, they have experience working with startups through seed rounds and to exits. They have seen how crucial PPC & SEO has been, because when done efficiently they drive growth and that’s what startups need.
Momentum Design Lab is a human-centric agency with offices in New York, San Francisco and London. They offer customer experiences driven by innovation and insight.
DIJGTAL partner with early-stage startups, large scale enterprise ventures and established corporates, and do so across a multitude of industries. Their services include branding, content marketing and social media marketing.
Awesome is a New York-based UI/UX design and marketing agency for especially tech startups. Since 2011, they have worked with over 65 founders including Udemy, Skift and Wanderfly, and over 140+ startups helping to launch their projects.
For more details, they have a video on their homepage describing their UI/UX design process.
If you want to learn the delicacy of how to hire the right digital marketing agency for your small business, you can also watch this video made by Ignite Invisibility:
In this article, we’ve piled up the best digital marketing agencies for startups and small businesses, also which criteria you should be looking for when it comes to choosing the best agency for you.
If you haven’t decided yet, you can check out these digital marketing agencies to find the most suitable one for your business!